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When there's popularity, there's going to be some rare cards that everyone wants to get their hands on and the most rare in any TCG tends to be limited promo cards

It gets them thinking 'Ah, this must be that dungeon in the game ' It's simply wonderful." A fair number of cards from the Final Fantasy set also recycled some of Nomuras previous art work for the video games

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Studio X (what we call the part of the company responsible for tabletop Magic ) crunches a lot of data about the players, what they enjoy about Magic , and what doesn't work for them

Were there any close runner-ups you considered